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Illustration - User Interface (UI) Design

User Interface (UI) Design

Delightful design that prompts users to take action.

Boost usability, accessibility
and user experience.

Proper user interface design focuses on maximizing usability and enhancing the overall user experience, while keeping users’ intentions and goals in mind. Our UI designers strive to make every interaction fluid, simple and efficient; ultimately supporting your business objectives. This kind of conscious design can even make your teams more effective, by streamlining tasks, or even completely replacing otherwise burdensome processes.

Starting with a good understanding of your users (and industry standards), we create simple and intuitive designs that guide users through seamless, accessible experiences. Individuals prefer a clear hierarchy of information and predictable design elements that allow them to easily navigate your website, web, or mobile application. This user-centered design promotes their engagement and satisfaction, resulting in increased sales and productivity for internal solutions.

Conversion through delight.

Enjoyable design isn’t just about eliminating frustrations (though of course, we do that too!); it’s about offering a personalized and immersive experience that keeps users coming back for more. Our UI designers understand the importance of engaging your audience. Whether choosing fonts or creating icons, each element comes together to create a compelling interface that simultaneously pleases the senses and helps your users navigate your product.

A well-designed user interface helps strengthen brand loyalty —it’s a digital brand ambassador for your company. Our designers ensure that each element of the user interface accurately reflects your brand and core values. The team relies on design systems and UI kits to offer seamless on-screen experiences and to improve consistency, conveying your brand message across all digital—as well as traditional—channels. Once established, these kits are great tools for ongoing design and development, as well as for onboarding internal teams.

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Our Design and Development Process

  • 1. Discovery

  • 2. Research & Analysis

  • 3. Ideation

  • 4. Design

  • 5. Validation

1. Discovery

  • Business Goals Definition
  • Competitor Analysis
  • Content inventory

2. Research & Analysis

  • User Research / Analysis
  • Browsing Data Analysis
  • Content Audit
  • Information Architecture
  • User Flows
  • Journey Mapping - Experience Cards
  • Technical Specs
  • Feature Definition

3. Ideation

  • Wireframes low res (zoning)
  • Wireframes high res (detailed)

4. Design

  • Copydeck
  • Style Guide / Component Library / Design System
  • Moodboard
  • UI Design

5. Validation

  • User Testing
  • Prototyping

Our technologies

Figma logo Sketch logo inVision logo XD logo Illustrator logo Photoshop logo Craft Manager logo

Let’s Talk About your Project

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